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AN “ADRENALINE SHOT” FOR YOUR PROFIT

It’s nearly impossible to overstate the effectiveness of Google Adwords and pay-per-click advertising. It’s the single quickest way to immediately drive more traffic to your site and generate more sales. That’s because people searching Google for a product or service are ready to pay for it. And if your ads offer just what they need, they’ll click on your website. You might think, “nobody clicks on ads.” But that’s simply not true. In fact, one-half of users can’t even tell the difference between a search result that’s an ad and one that’s not (an “organic” search result). Businesses wouldn’t have paid Google $63Billion in 2016 for ads if they didn’t bring in a positive ROI.

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PPC WORKS LIKE MAGIC – WHEN IT’S DONE RIGHT

Adwords is like fire. It can be your best friend (literally capturing sales while you sleep) or your worst enemy (blazing through your advertising budget and leaving nothing but ashes). And the only difference between incredible success and miserable failure is knowing how to use it correctly. Our PPC experts understand every nuance and technical quirk about forcing Adwords to give you a positive ROI. Put money in, get more money out. Scale to taste.

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THE CLICK IS A TRICK: WHY OTHER PPC AGENCIES LOVE TO TALK ABOUT USELESS METRICS

Here’s the truth: a million clicks to your website by themselves won’t earn your business more money. Yet “clicks” seems to be all that PPC agencies boast about. We bring in conversions. Because conversions directly equal profit for you. Clicks are important, but only as long as they lead to clients. And to create conversions we do 3 things: Carefully craft irresistible ads (to immediately grab a person’s attention). Ruthlessly optimise keywords (to make your ads more relevant and appealing than any other search result). Construct a high-converting landing page (to quickly turn a sceptical searcher into a fanatical customer).

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